I mentioned in a previous post that I had followed Apple’s Sept. 1 press conference. A more apt characterization of the event might be a meeting of the church of Apple fanatics.
Members of the press are supposed to be neutral and report the facts without endorsements. And I’m sure there were legitimate press at the Apple event. But also at this event were hundreds of members of the church of Apple. The audience’s clear unobjectivity was evident from the start. When Steve Jobs walked onto the stage, he was greeted by huge audience applause and cheers. The expressed enthusiasm continued with hurrahs, shouts and yells every time he mentioned some new product, feature, button or function. more